GeneratePress
EDGE22 Studios Ltd. · Alberta
- Canadian owned
- Canadian hosting not stated
GeneratePress is a WordPress theme made by EDGE22 Studios Ltd., a corporation registered in Alberta. Paired with GenerateBlocks, the same team's block plugin, it builds full page layouts inside the native WordPress block editor instead of a separate page-builder layer. Both have free versions; GeneratePress One bundles the premium theme modules, GenerateBlocks Pro and GenerateCloud.

What they offer
GeneratePress theme
A lightweight WordPress theme, with GP Premium adding a theme builder, layout controls and starter sites.
GenerateBlocks
Container, text, media, grid and query-loop blocks for building layouts in the native block editor.
GenerateBlocks Pro
Design patterns, global styles and advanced block options on top of the free plugin.
GenerateCloud
Private pattern libraries shared across your own and your clients' sites.
What it replaces
Where the fit is imperfect, we say so. A substitution that quietly drops a capability you depend on isn’t a saving.
Elementor Pro
Elementor
Both build custom WordPress layouts without hand-written templates. Elementor runs its own visual editor on top of WordPress; GeneratePress and GenerateBlocks work inside the native block editor, which means lighter markup but a rebuild rather than an import when you switch.
All Canadian alternatives to Elementor ProDivi
Elegant Themes
Divi is a theme and builder in one, like GeneratePress with GenerateBlocks. Divi stores layouts in its own shortcode format, so existing pages have to be rebuilt as blocks; nothing converts automatically.
All Canadian alternatives to DiviBeaver Builder
Beaver Builder
Comparable job: a theme plus a layout builder for agencies managing many client sites. Beaver Builder uses a front-end drag-and-drop editor; GenerateBlocks is block-editor native, so the editing workflow is different.
All Canadian alternatives to Beaver Builder
Cost comparison
From published list pricePricing model: Annual licence per bundle; free versions of the theme and GenerateBlocks
Prices compared: September 23, 2026
GeneratePress · Canadian
Beaver Builder · American
All three comparators price differently. Beaver Builder runs from US$89 a year for one site to US$546 for unlimited. Divi is US$70 a year for unlimited sites, or US$199 a year with its Pro services. Elementor Pro starts at US$49 a year for one site. On the GeneratePress side, GP Premium alone is US$59 a year and GenerateBlocks Pro US$99; the theme and GenerateBlocks are free without them. All figures are list prices in US dollars.
Questions
- Is GeneratePress a Canadian company?
- EDGE22 Studios Ltd. is listed as Canadian owned, based in Alberta. This profile is compiled from public product information.
- Can GeneratePress replace Elementor Pro?
- Both build custom WordPress layouts without hand-written templates. Elementor runs its own visual editor on top of WordPress; GeneratePress and GenerateBlocks work inside the native block editor, which means lighter markup but a rebuild rather than an import when you switch.
- What does GeneratePress cost?
- We don't publish pricing for GeneratePress yet. A figure appears here only with the page it came from and the date we read it, so this profile shows pricing as not yet verified rather than as an estimate.